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Senior Decision Support Analyst


This is a Full-time position in Baton Rouge, LA posted January 6, 2022.

The Decision Support Analyst assists clients with business solution definition as well as campaign management by fully understanding details of the client’s data and Acxiom’s marketing capabilities, ensuring the clients receive accurately segmented, cleansed, formatted and ready-to-market data.

You will execute and analyze decision support processes and data to measure campaign efficiency, data accuracy, data integrity, operations performance, customer happiness, and cost-effectiveness.

You will provide data, analysis and recommendations to support various technical operations and ensure client satisfaction as well as research, trouble shoot, administer application administration, and conduct application user training, and code changes.

  • Executes marketing campaigns which may include, but are not limited to, the creation of campaign specifications, using Adobe Campaign to generate the segmented audience, working with clients to validate and obtain sign-off of client work you’re doing and multifaceted campaign execution
  • Develops, maintains and improves client relationship through client communications.

    May have campaign and/or reporting specialty and may be point of contact for some client campaigns

  • Provides data, analysis, and recommendations to support multiple technical operations and assure client happiness
  • Provides consultation, support, communication and training to teams and clients on campaign management tools and / or processes.

    Liaisons with multi-channel partners, providing question support and new set up for transfer and encryption

  • Participates in improvement process for existing solutions such as solution, tool and process changes
  • Responsible for application administration.

    Identifies, recommends and documents code changes or makes appropriate code changes.

    Constructs and/or improves data documentation as needed and changes processes for clients through established procedures

  • Investigates and advises clients on potential processing efficiencies, redundancies and/or optimum use of data.

    Drives and shares standard methodologies, adoption of standards and lessons learned with internal Acxiom teams

  • Maintains domain expertise in designated accounts and processes
  • Ensures compliance with established procedures, project requirements and service level agreements through audits

Do you have?

  • Bachelor’s degree and a minimum of 5years of related experience or equivalent work experience
  • Campaign management experience

What will set you apart:

  • Adobe Campaign Business Practitioner certification
  • Experience with Adobe Campaign
  • SQL experience
  • Experience with campaign management tools
  • Experience with business intelligence tools (e.g.


  • Demonstrable ability to communicate with clients and internal partners at various levels
  • Attention to detail #GD17

Primary Location City/State:

– Conway, Arkansas

Additional Locations (if applicable):

Acxiom is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person’s race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.

We are leaders in helping brands achieve the number one mantra for every business – know your customer.

For fifty years, we’ve helped marketers deal with a fast-changing future of growing channels, data and technology.

By understanding the customer, marketers can communicate with relevance everywhere and drive better customer experiences that build a better brand and, in turn, better business.

We’re one of the marketing industry’s most experienced, respected and forward-thinking leaders.

For nearly fifty years, we’ve helped the world’s best marketers understand their customers so that they can reach people with relevance rather than randomness.

Our products and solutions form the data foundation that make it possible for marketers to drive better customer experiences and meaningful interactions at scale across every channel.

Our job opportunities will give you the opportunity to showcase your talents, grow your skills, and expose you to cutting-edge technologies, whether you’re an engineer, developer, products guru, systems and security expert, sales and consulting executive, or an intern looking to gain real experience with a company that will make you stand out.

At Acxiom, our values begin with our associates, who are the single most important driver of our success.

We’re looking to hire people who share our core values: collaboration, excellence, innovation, a focus on outcomes, and being empowered to make and own decisions that benefit our clients and our company.

Our values represent our brand promise – to our clients and to our associates – and define our company culture.

If you are interested in applying for employment with Acxiom and need special assistance or an accommodation to apply for a posted position, contact our recruiting department at 1-877-314-2049.

Attention California Applicants: Please see our California Consumer Privacy Act notice here .

Attention Colorado, California, Connecticut, Maryland, Nevada, Ohio and Washington Applicants: This position is not located in the aforementioned states but applications for remote work may be considered.

For information about this role under state or local equal pay or pay transparency laws, please contact

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